Uniqlo’s ‘Skip Winter’

Uniqlo’s new trousers contain fabric-technology that allows you to finally enjoy being outside in winter. ‘Skip Winter’ is a below-the-waist dance number celebrating the cold in a snowy city square.

With nods to famous musicals like 42nd Street and Footloose, here trousers take the starring role.

Client: Uniqlo and Mori Inc.︎
Director: Greg Brunkalla︎