V&A Old Marble New

‘Old Marble New’ is an interactive art installation inviting visitors to remix and re-render a piece from the museum’s world-famous sculpture gallery.

Using digital 3D models of the museum's permanent collection, we created a way for all to manipulate, re-texture, and warp priceless works of art.

Stink Studio’s RITA technology︎ then enabled visitors to immediately render their new unique sculpture as an animated GIF, which could be downloaded and shared.